Private companies as well as public sector company BSNL are going to take the field amidst the challenge after the commercial launch of Reliance Jio’s broadband plan. According to media reports, BSNL may soon launch a triple play plan for its users. In this plan, users can be offered broadband, landline and live TV subscriptions with a single connection. According to media reports, BSNL is in talks with cable operators for this.
Along with JioFiber’s plan to launch its broadband service commercially last month, Jio GigaTV is also offering broadband, landline as well as users. Currently, both BSNL and Airtel companies are offering landline connection with broadband plan to their users. If BSNL is successful in partnering with cable TV operators, then soon all the three plans can be offered to the users with the same connection. Not only this, BSNL can ask the cable TV operators to bring the set-top box like the Jio ONT box. Broadband connection as well as TV service can be accessed through this box.
BSNL currently has more than 1 crore wired line users in the country. If the company is successful in bringing this triple play plan, then the number of users of the company can be seen to increase in the next few months. Apart from Jio, other broadband service providers may also get challenged due to this plan of BSNL. BSNL is in talks with cable operators in many cities. This plan will mean that users will not have to pay separately for cable TV, broadband and landline.